Arts & Culture
Technology
Gender Equality

Thousand Faces | Art Basel Miami

Background

Thousand Faces is an investment platform empowering female founders aligned with the UN Sustainable Development Goals (SDGs) by democratizing access to capital for impact-driven ventures.

In December 2023, Thousand Faces partnered with WeCare Impact and Confusion&Joy to host a dynamic five-hour activation at Art Basel Miami.

Held at the Kimpton Surfcomber Hotel during the “Art of Wellness” festival, the event spotlighted female entrepreneurship through curated digital art, immersive experiences, and thought-provoking discussions—showcasing the intersection of creativity, innovation, and social progress.

Our Challenge

Art Basel Miami’s high-profile, fast-paced environment made it challenging for Thousand Faces to capture attention and make a lasting impact. With numerous activations competing for visibility, standing out required a strategic and immersive approach.

As its U.S. debut, the event was a critical opportunity to build brand awareness, forge connections with female founders, investors, and artists, and engage a diverse audience—not just during the activation, but as a catalyst for ongoing support and collaboration.

Our approach

To ensure Thousand Faces stood out at Art Basel Miami, WeCare Impact and Confusion&Joy designed a strategic, immersive activation that blended art, technology, and storytelling to amplify its mission and engage key stakeholders.

Key Strategies

Curated Artist Lineup – Featured over 15 visionary artists, including Marco Santini, Chroma Link Collective, Yacine Ait Kaci, Fatimah Hossaini, Isla Moon, and Marjan Moghaddam, showcasing works that aligned with Thousand Faces’ values.

CityX NFT Art Project
Preserving endangered Ukrainian avant-garde art as NFTs, ensuring cultural heritage is safeguarded for future generations.
Fatimah Hossaini
Empowering Afghan women through striking photographic narratives
David Lindberg

AR Postcards blended augmented reality with storytelling, enabling participants to engage with digital art and bridge the physical and virtual worlds.

Multi-Sensory Experience – Integrated digital art, NFTs, and interactive installations like the WOWCube to create a dynamic and engaging environment.

WoW Cube
An innovative device merging tactile engagement with digital art, redefining the experience of interactive media.

Thought-Provoking Discussions – Hosted impact-driven conversations to connect female founders, investors, and artists in meaningful dialogue.

Strategic Partnerships – Collaborated with Playground, NRVLND, and Chrome Collective to extend the activation’s reach and credibility.

Social Amplification – Captured live-streamed interviews and digital content, expanding the activation’s impact beyond the event.

This approach successfully positioned Thousand Faces within the U.S. market while fostering a network of creators, investors, and changemakers aligned with its mission.

Results

The Thousand Faces activation at Art Basel Miami 2023 successfully positioned the platform as a key player in the U.S. impact investment and creative ecosystem, generating lasting engagement and visibility.

Increased Brand Awareness – Effectively introduced Thousand Faces to the U.S. market, solidifying its reputation as a platform for female founders and impact-driven investment.

Meaningful Industry Connections – Fostered relationships with investors, artists, and entrepreneurs, laying the groundwork for future collaborations.

Immersive Audience Engagement – The activation’s multi-sensory experience and interactive elements attracted a diverse audience, ensuring strong participation.

Extended Digital Reach – Live-streamed interviews and social media content amplified the event’s impact, reaching a broader audience beyond Art Basel.

Conclusion

The Thousand Faces activation proved that art, technology, and community can converge to create powerful, mission-driven experiences. By blending curated art, strategic partnerships, and immersive storytelling, the event successfully engaged stakeholders, reinforced Thousand Faces’ mission, and set the stage for future initiatives in the U.S. and beyond.

This activation went beyond a single event—it sparked lasting collaboration and impact, reinforcing Thousand Faces as a driving force in empowering female founders through creativity, innovation, and investment.

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